# Event creator partnership evaluation and brief

Complete before contacting a creator. This is an operating brief, not a contract or legal advice. Keep personal contact and financial terms in approved restricted systems.

| Decision | Evidence / proposed term | Owner |
|---|---|---|
| Event and verified destination URL | [ ] | [ ] |
| Audience that can realistically attend: interest, region, language | [ ] | [ ] |
| Creator audience evidence and relevant prior event work | [ ] | [ ] |
| Goal: awareness, event-page visits, or attributable registrations | [ ] | [ ] |
| Role: creator for our channels / publisher to own audience / both | [ ] | [ ] |
| Deliverables by channel, format, quantity and due date | [ ] | [ ] |
| Approved facts and claims that must not be made | [ ] | [ ] |
| Event credential, arrival contact, zones and filming boundaries | [ ] | [ ] |
| Accessibility: captions, text alternatives, link labels | [ ] | [ ] |
| Benefit provided, disclosure wording and review owner | [ ] | [ ] |
| Draft/approval and correction path agreed in writing | [ ] | [ ] |
| Content use, reposting, paid amplification and third-party appearance rights for contract review | [ ] | [ ] |
| Delivery evidence: URLs, screenshots and available metrics | [ ] | [ ] |
| Attribution limitations and evaluation decision | [ ] | [ ] |

## Per-deliverable record

| Item | Channel and format | Draft due | Publish window/time zone | Event link | Factual reviewer | Disclosure reviewer | Delivered URL/evidence | Corrections and date |
|---|---|---|---|---|---|---|---|---|
| [ ] | [ ] | [ ] | [ ] | [ ] | [ ] | [ ] | [ ] | [ ] |

Have local advertising and contract rules reviewed. Fees, complimentary access and travel can be relevant to disclosure. Document what was delivered separately from impressions, clicks and confirmed orders.